Is this a good time to start a home salon business?
November 17, 2008 by HomeSalonSuccess · Comments Off
A number of new Home Salon Success recruits have asked me whether I think this is a good time to start a home salon business. After all, the economy is suffering and the outlook is unclear.
For sure, this is a time to tread carefully and make solid business decisions but there are many advantages to starting a home salon right now. Let’s take a closer look.
As the Home Salon Success training course states, home salon treatments should not always be considered a value proposition. In other words, it’s perfectly valid, in the right circumstances to charge as much, if not more, than your main street competitors.The Home Salon Success training course examines times when you could and should charge more than your main street competitors.
Much of the time, however, a home salon owner will be in a position to offer her clients a great service at a competitor-beating price. This has three great advantages in a downturn:
- Your customers can afford to remain loyal as they continue to receive a great value treatment that does not hurt their pockets
- You can actively recruit your more expensive competitors’ customers to your business. This allows them to continue to receive salon, perhaps luxury, services and still save money from their regular spend. These customers will likely stay loyal to you even when the economy turns around.
- Everybody loves a deal. Especially when things are tight. By using the right downturn-busting promotions featured in Lesson 16, you can provide new customers legitimate reasons to use your service and still save money at the same time.
In other words, with the right pricing strategy and low-cost marketing campaign, there is no reason why your Home Salon should not be aiming to increase customers, revenue and profits despite the downturn. Make sure to use the Customer Acquisition strategies in Lesson 13 and Customer Retention Strategies in Lesson 14 to help achieve these goals.
In countries the world over, the spend on beauty and salon treatments is increasing year after year.
By starting a home salon business and making it work now, you will create a tremendous foundation for further successes in the future.
Finding customers in unusual places
October 27, 2008 by HomeSalonSuccess · Comments Off
Starting a home salon, you probably thought you would spend all of your working hours at home? Not so. From buying supplies to providing ‘at home’ services to clients to finding customers, you will have ample opportunity to get out and about to improve your business.
Customer retention strategies
October 27, 2008 by HomeSalonSuccess · Comments Off
It’s a well-worn truism that it costs at least five times as much to acquire a new customer than it does to retain an existing one. What does this mean for your home salon?
Simply put, you cannot afford to ignore your existing clients in the search for new ones. The great news is that there are a number of simple strategies to help you retain your clients and maximize your revenue by keeping a client pool comprising loyal and fresh customers.
The Must Do task at every client consultation
October 27, 2008 by HomeSalonSuccess · Comments Off
A client consultation is part of a story. This story begins with a client’s first visit to your home salon and continues with each subsequent visit. The first consultation with each client has a number of goals, including one essential goal that will help you maximize your revenue from that client.
What services and treatments should you offer?
October 27, 2008 by HomeSalonSuccess · Comments Off
Your clients anticipate professional treatments in a comfortable environment. But what services should you offer your clients for maximum satisfaction? The best choices for you may be dictated by your working space, your talent, your experience or simply your preference
Take your home salon to the next level
October 27, 2008 by HomeSalonSuccess · Comments Off
Are you an existing home salon or spa business owner? If so, you’ll know who hard it can be to find and retain customers. Home Salon Success shows you how to increase your customer base, increase revenue and apply advanced sales techniques to improve the profits of your home salon.
Start a successful home spa or salon
October 27, 2008 by HomeSalonSuccess · Comments Off
Home Salon Success teaches prospective home spa or salon owners how to create a successful home business in the beauty industry. This course will guide you through the process of making the decision to open your home salon business, giving you the pros and the cons to what you could expect. You will learn advanced techniques to start, run and earn money from your own home salon business.
Take control of your job, your income and your happiness
October 27, 2008 by HomeSalonSuccess · Comments Off
There has never been a better time to start a home based business. The economy is hurting, job security doesn’t exist any more. Isn’t it time to take control of your job, your income and your happiness?
Frequently Asked Questions
October 27, 2008 by HomeSalonSuccess · Comments Off
What is Home Salon Success?
Home salon success is a complete insider’s guide to planning, starting and running a successful home based salon or spa business. It also helps existing home salon owners become more successful. Discover how to find customers, increase your revenue streams, maximize your income and your profits.
Home Salon Success is an 18-lesson (100+ pages) home salon success training course in the form of an easy to download ebook.
Download today and take the road to Home Salon Success.
How is Home Salon Success Delivered?
We understand that you will want to start your journey to home salon success right away. For your ease and convenience, Home Salon Success is available to download immediately after ordering. Home Salon Success is available in the popular PDF format and is easy to read on screen or to print out.
Download today and take the road to Home Salon Success.
Is there a guarantee?
We are so sure you will love Home Salon Success, if you are unhappy for any reason, let us know (support@homesalonsuccess.com) within 60 days and get a full refund.
Download today and take the road to Home Salon Success.
Is my purchase tax-deductible?
As a business expense, your membership fee should be tax deductible, though this may depend upon your territory. Please check with your tax adviser.
Download today and take the road to Home Salon Success.
Start Your Journey to a Successful Home Salon Business
Home Salon Success is an ‘insider tells all’ guide to achieving financial independence and being your own boss by starting and running your own successful home salon business. Don’t delay. Start your new life today.
